Pricing
Markdown and Aging Inventory Strategy for Woven Basket Assortments
Baskets rarely spoil, but capital does. Aging inventory needs a calendar, not denial.

Age by story, not only by date
A natural multi-size family that still photographs well is not “old” just because it arrived last season. Loud seasonal finishes and orphan silhouettes age faster.
Tag inventory by exit risk: core, flexible, and forced-exit. That prevents treating heroes like leftovers.

Related products: B-055W S / 4 · ZL-013 · 0824-3
Markdown ladder that preserves brand
Start with bundling and set pricing before deep percentage cuts. Move risky colors to gift fills or staff education displays. Deep discount only after commercial options fail.
Public 50% banners teach customers to wait; quiet operational tactics protect future full-price sales.
Feed the next PO
Every aging SKU should change future open-to-buy: reduce that finish, require a stronger hero, or improve photo assets if the product was fine but content was weak.
Wholesale partners appreciate buyers who share sell-through truths; better assortment conversations follow.
Related products
Shop handwoven baskets mentioned in this guide
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